Hengyun Neil Li - Publications

(*Corresponding Author; #Supervised Student/RA; †Equal contribution. Google h-index: 35; Google i-10 index: 57; Google citations: 3,487)

Selected Manuscripts under Revision/in progress

  • Li, H.†, Mu, J†, Xu, J., Mei, X., & Qiu, L. (Under 1st round review).
    When words meet images: Enhancing online review sentiment prediction using cross-modal interactive learning network.
    Information System Research.
    [Link]

  • Ji, H., Li, H.*, & Qiu, L. (Under 1st round review).
    Does “green” color your judgement? A quasi-experimental design.
    Information System Research. Corresponding author.

Journal papers

  • Sun, H., Xu, Z., Sun, S., Li, H., & Wang, S. (2024).
    Beyond visual appeal: Analyzing the impact of sensory experience of hotel marketing and review images on sales.
    Journal of Travel Research. Accepted.

  • Zhou, Y., Li, H., Wang, J., & Yu, Y. (2024).
    Tourism demand interval forecasting with an intelligence optimization-based integration method.
    Journal of Hospitality & Tourism Research, 10963480241305748.
    [Link]

  • Hu, M., Lin, L., Li, H., & Liu, M. (2024).
    First impressions on sharing accommodation market platforms: The association between cover image type and property listing price.
    International Journal of Hospitality Management, 123, 103919.
    [Link]

  • Li, H., Zhou, A., Zheng, K., Li, J., Zhang, J., & Xu, J. (2024).
    Restaurant survival prediction using machine learning: Does the variance and source of customer-generated online reviews matter?
    Tourism Management, 107, 105038.
    [Link]

  • Xu, J., Zhang, W.#, Li, H., Zheng, X. K., & Zhang, J. (2024).
    User-generated photos in hotel demand forecasting.
    Annals of Tourism Research, 108, 103820.
    [Link]

  • Fan, W., Ding, Y., Ning, L., Wang, S., Li, H., Yin, D., Chua, T., & Li, Q. (2024).
    A Survey on RAG Meets LLMs: Towards Retrieval-Augmented Large Language Models.
    KDD ’24: The 30th ACM SIGKDD Conference on Knowledge Discovery and Data Mining Proceedings. (COMP: A*; CCF A)
    Collaborated with Baidu Inc, Shared by “专知”, and read by over 2,600 times. [Website]

  • Li, H., Liu, H., Shin, H., & Ji, H.# (2024).
    Impacts of user-generated images in online reviews on customer engagement: A panel data analysis.
    Tourism Management, 101, 104855.
    [Link]

  • Li, H., Cai, D.#, Li, G., & Hu, M. (2024).
    The “Beauty Premium” Phenomenon: Appearance Discrimination in the P2p Market.
    Journal of Travel Research, 00472875241227611.
    [Link]

  • Zhang, Z., Zhang, Z., Li, H., & Xu, Y. (2024).
    Does a higher responder level generate more traveler reviews? The moderating role of managerial response content.
    Tourism Management Perspectives, 51, 101231.
    Included in the “Research Horizons” section of Horizons magazine; Invited to present at IMPACT2024 Conference. [Link]

  • Cai, D.#, Li, H.*, Law, R., Ji, H., Gao, H. (2024).
    What drives consumers to post more visual contents in restaurant online reviews? A trait activation theory perspective.
    International Journal of Contemporary Hospitality Management.
    [Link]

  • Li, H.†, Zhang, J.†, Wan, Q.#, Wang, Q., & Xu, J. (2024).
    Customer hotel staycation experience during the pandemic.
    Current Issues in Tourism, 27(11), 1732-1749.
    [Link]

  • Yang, Y., Li, H.*, & Roehl, W. S. (2024).
    COVID-19 pandemic and hotel property performance.
    International Journal of Contemporary Hospitality Management, 36(1), 71-90.
    [Link]

  • Ma, S., Li, H., Hu, M., Yang, H., & Gan, R. (2024).
    Tourism demand forecasting based on user-generated images on OTA platforms.
    Current Issues in Tourism, 27(11), 1814-1833.
    [Link]

  • Li, H., Gao, H.*#, & Song, H. (2023).
    Tourism demand forecasting using granular sentiment analysis.
    Annals of Tourism Research, 103, 103667.
    [Link]

  • Li, H., Ji, H.#, Luo, K., & Zhang, Z.* (2023).
    Competition and restaurant online review manipulations: A dynamic panel data analysis.
    International Journal of Hospitality Management, 115, 103605.
    [Link]

  • Li, H., Zhang, L., Guo, R.#, Ji, H.#, & Yu, B. X. (2023).
    Information enhancement or hindrance? Unveiling the impacts of user-generated photos in online reviews.
    International Journal of Contemporary Hospitality Management, 35(7), 2322-2351.
    [Link]

  • Li, H., Bruce, X. B., Li, G., & Gao, H.*# (2023).
    Restaurant survival prediction using customer-generated content: An aspect-based sentiment analysis of online reviews.
    Tourism Management, 96, 104707.
    [Link]

  • Li, H., Zhang, L.*#, & Hsu, C. H. (2023).
    Research on user-generated photos in tourism and hospitality: A systematic review and way forward.
    Tourism Management, 96, 104714.
    ESI Highly Cited Paper (Top 1%). [Link]

  • Li, H., Wang, Q.#, Li, G., & Cai, D.*# (2023).
    Do looks matter for hosts on the peer-to-peer sharing accommodation market?.
    Annals of Tourism Research, 98, 103510.
    Included in the “Research Horizons” section of Horizons magazine; Media Coverages: SHTM LinkedIn Page; PolyU SHTM WeChat Page; eHotelier. [Link]

  • 陈晔, 马季振#, 李恒云, 张坤, 陈刚, 金颖#, … & 潘冰. (2023).
    科技赋能旅游业高质量发展: 实践路径与研究议题.
    旅游导刊, 1-22. (All authors are Joint-first authors, invited paper)
    [Link]

  • Zhang, Z., Zhang, S., Li, H., & Zhang, Z. (2022).
    Restaurants’ motivations to solicit fake reviews: A competition perspective.
    International Journal of Hospitality Management, 107, 103337.
    [Link]

  • Li, H., Ji, H.*#, Liu, H., Cai, D.#, & Gao, H.# (2022).
    Is a picture worth a thousand words? Understanding the role of review photo sentiment and photo-text sentiment disparity using deep learning algorithms.
    Tourism Management, 92, 104559.
    ESI Highly Cited Paper (Top 1%); Invited to present at IMPACT2022 Conference. [Link]

  • Li, H.*, Meng, F., & Zhang, X. (2022).
    Are you happy for me? How sharing positive tourism experiences through social media affects post-trip evaluation.
    Journal of Travel Research, 61(3), 477-492. (Authors contributed equally)
    [Link]

  • Hu, M., Li, H.*, Song, H., Li, X., & Law, R. (2022).
    Tourism demand forecasting using tourist-generated online review data.
    Tourism Management, 90, 104490.
    ESI Highly Cited Paper (Top 1%). [Link]

  • Li, SN., Li, H.*, Song, H., Chen, M. (2022).
    Mitigating tourism social costs during a pandemic: Evaluating residents’ perceptions and behavioral intentions.
    Journal of Travel Research, 61(3), 493-510.
    [Link]

  • Zhang, Z., Qiao, S., Li, H., & Zhang, Z. (2022).
    How rainy-day blues affect customers’ evaluation behavior: Evidence from online reviews.
    International Journal of Hospitality Management, 100, 103090.
    [Link]

  • Guo, R.#, & Li, H.* (2022).
    Can the amount of information and information presentation reduce choice overload? An empirical study of online hotel booking.
    Journal of Travel & Tourism Marketing, 39(1), 87-108.
    [Link]

  • Cai, D.#, Li, H.*, & Law, R. (2022).
    Anthropomorphism and OTA chatbot adoption: A mixed methods study.
    Journal of Travel & Tourism Marketing, 39(2), 228-255.
    ESI Highly Cited Paper (Top 1%). [Link]

  • Li, H., Wang, Q.#, Zhang, L.#, & Cai, D.# (2022)
    Big data in China tourism research: A systematic review of publications from international journals.
    Journal of China Tourism Research, 18(3), 453-471. (Invited review paper)
    [Link]

  • Li, H.*, Meng, F., & Hudson, S. (2021).
    Are hotel guests altruistic? How positive review disconfirmation impacts consumers’ online review behavior.
    Journal of Hospitality and Tourism Research, 10963480211030313.
    [Link]

  • Li, H., Qi, R., Liu, H., Meng, F., & Zhang, Z. (2021)
    Can time soften your opinion? The influence of consumer experience valence and review device type on restaurant evaluation.
    International Journal of Hospitality Management, 92, 102729.
    [Link]

  • Li, X., Li, H.*, Pan, B., & Law, R. (2021).
    Machine Learning in Internet Search Query Selection for Tourism Forecasting.
    Journal of Travel Research, 60(6), 1213-1231.
    [Link]

  • Hu, M., Xiao, M., & Li, H.* (2021).
    Which search queries are more powerful in tourism demand forecasting: Searches via mobile device or PC?
    International Journal of Contemporary Hospitality Management, 33(6), 2022-2043. (Three authors contributed equally)
    [Link]

  • Zhang, Z., Li, H., Yang, Y., & Xu, Y. (2021)
    Not all words are beneficial: The impact of management response contents on customer engagement behavior.
    International Journal of Hospitality Management, 93, 102805.
    [Link]

  • Li, H.*, Meng, F., & Pan, B. (2020).
    How does review disconfirmation influence customer online review writing behavior? A mixed method investigation in restaurant industry.
    International Journal of Contemporary Hospitality Management, 32(11), 3685-3703.
    [Link]

  • Li, H., Hu, M., & Li, G. (2020).
    Forecasting tourism demand with multisource big data.
    Annals of Tourism Research, 83.
    ESI Highly Cited Paper (Top 1%); Media Coverages: SHTM+ICON LinkedIn Page; PolyU SHTM WeChat Page. [Link]

  • Li, H., Liu, H., & Zhang, Z. (2020).
    Online persuasion of review emotional intensity: A text mining analysis of restaurant reviews.
    International Journal of Hospitality Management, 89.
    [Link]

  • Li, H., Meng, F., Jeong, M, & Zhang, Z. (2020).
    To follow others or be yourself? Social influence effects on online restaurant reviews.
    International Journal of Contemporary Hospitality Management, 32(3), 1067-1087.
    [Link]

  • Xu, Y., Li, H., Law, R., & Zhang, Z. (2020).
    Can receiving managerial response induce more user reviewing effort? An empirical investigation of hotel business.
    Tourism Management, 77.
    [Link]

  • Li, H., Xie, K., & Zhang, Z. (2020).
    Effects of consumer experience and disconfirmation on the timing of online reviews: Field evidence from the restaurant business.
    International Journal of Hospitality Management, 84.
    [Link]

  • Li, H., Zhang, Z., Meng, F., & Zhang, Z. (2019).
    “When you write review” matters: The interactive effect of prior online reviews and review temporal distance on consumers’ restaurant evaluation.
    International Journal of Contemporary Hospitality Management, 31(3), 1273-1291.
    [Link]

  • Li, H., Wang, C., Meng, F., & Zhang, Z. (2019).
    Making restaurant reviews useful and/or enjoyable? The impacts of temporal, explanatory, and sensory Cues.
    International Journal of Hospitality Management, 83, 257-265.
    [Link]

  • Zhang, Z., Li, H.*, Meng, F., & Zhang, Z. (2019).
    The effect of management response similarity on online hotel booking: A text mining approach.
    International Journal of Contemporary Hospitality Management, 31(7), 2739-2758.
    [Link]

  • Zhang, Z., Liang, S., Li, H., & Zhang, Z. (2019).
    Booking now or later: Do online peer reviews matter?.
    International Journal of Hospitality Management, 77, 147-158.
    ESI Highly Cited Paper (Top 1%). [Link]

  • Fang, L., Li, H., & Li, M. (2019).
    Does the hotel location tell a true story? Evidence from Geographically Weighted Poisson Regression analysis of hotels in Hong Kong.
    Tourism Management, 72, 78-91.
    Media Coverages: Hotel Online, Pacific Asia Travel Association (PATA), Hsyndicate, Hospitality Net, International Hotel & Restaurant Association (IHRA), Hotel Technology Next Generation (HTNG), HITEC Bytes, AMFORHT, Travel News Hub, 4Hoteliers, Foodhospitalityindia.com, PineappleSearch.com, RestaurantNews.US, The International Association of Hotel General Managers, and Horizons-SHTM Magazine.
    [Link]

  • Kubickova, M., Kirimhan, D., & Li, H. (2019).
    The impact of crises on hotel rooms’ demand in developing economies: The case of Terrorist Attacks of 9/11 and the Global Financial and Economic Crisis of 2008.
    Journal of Hospitality and Tourism Management, 38, 27-38.
    [Link]

  • Meng, F., Zhang P., Li, H.*, & So, K. F. (2019).
    Modeling precursors of impulsive tourist shopping behavior: Evidence from long-haul Chinese outbound tourists.
    International Journal of Tourism Research, 21(3), 344-358.
    [Link]

  • Zhang, Z., Li, H., Meng, F., & Xiao, S. (2018).
    Gender difference in restaurant online booking timing and the moderating effects of sell-out risk and review information type.
    Journal of Electronic Commerce Research, 19(3), 266-279.
    [Link]

  • Li, H.*, Goh, C., Hung, K., & Chen, J. L. (2018).
    Relative climate index and its effect on seasonal tourism demand.
    Journal of Travel Research, 57(2), 178-192.
    [Link]

  • Liu, H., Li, H.*, Dipietro, R.B., & Levitt, J.A. (2018).
    The role of authenticity in mainstream ethnic restaurants: evidence from an Independent full-service Italian restaurant.
    International Journal of Contemporary Hospitality Management, 30(2), 1035-1053.
    [Link]

  • Li, H., Song, H., & Li, L. (2017).
    A dynamic panel data analysis of climate and tourism demand: Additional evidence.
    Journal of Travel Research, 56(2), 158-171.
    [Link]

  • Li, H., Zhang, Z., Meng, F., & Janakiraman, R. (2017).
    Is peer evaluation of consumer online reviews socially embedded? – An examination combining reviewer’s social network and social identity.
    International Journal of Hospitality Management, 67, 143-153.
    Media Coverage: Darla Moore School of Business, University of South Carolina, Moore School marketing professor’s research finds quasi-elitist social network within consumer review communities. [Link]

  • Kubickova. M., & Li, H.* (2017).
    Tourism competitiveness, government and TALC model: The evaluation of Costa Rica, Guatemala, and Honduras.
    International Journal of Tourism Research, 19(2), 223-234.
    Top Download Article. [Link]

  • Li S.N., Li, H., Song, H., Lundberg, C., & Shen, S. (2017).
    The economic impact of on-screen tourism: The case of the Lord of the Rings and the Hobbit.
    Tourism Management, 60, 177-187.
    [Link]

  • Zhou, B., Yang, B., Li, H., & Qu, H. (2017).
    The spillover effect of attractions: evidence from Eastern China.
    Tourism Economics, 23(4), 731–743.
    [Link]

  • Meng F., Zou, T., Li, H., Ren, Y., & Zhang, P. (2016).
    International tourism hub: Function assessment and application.
    Tourism Economics, 22(6), 1225-1244.
    [Link]

  • Li, H., Chen, L., Li, G., & Goh, C. (2016).
    Tourism and regional income inequality: Evidence from China.
    Annals of Tourism Research, 58, 81-99.
    Top cited ATR articles 2016-2018; Media Coverage: China’s tourists: Economics, the environment and what they want, Cited by Journalist’s Resource: Research on today’s news topics. [Link]

  • Li, H., Meng, F., & Zhang Z. (2016).
    Non-participation of domestic tourism: Analyzing the influence of discouraging factors.
    International Journal of Tourism Research, 18(6), 567-578.
    [Link]

  • Zou, T., Meng, F., Li, H., Zhang, P., & Ren, Y. (2016).
    Research note: Assessment index of international tourism hubs.
    Tourism Economics, 22(2), 324-330.
    [Link]

  • Li, H.*, Zhang, Z., & Goh, C. (2015).
    Analyzing non-participation in domestic tourism: a combined framework.
    Journal of Travel & Tourism Marketing, 32(4), 454-473.
    [Link]

  • Li, H.*, Goh, C., Zhang, H. Q., & Meng, F. (2015).
    Effect of tourism on balanced regional development: A dynamic Panel Data analysis in Coastal and inland China.
    Asia Pacific Journal of Tourism Research, 20(6), 694-713.
    [Link]

  • Li, H.*, Goh, C., & Zhang, Z. (2015).
    Is the growth of tourism-specialized economies sustainable? A case study of Sanya and Zhangjiajie in China.
    Journal of China Tourism Research, 11(1), 35-52.
    [Link]

  • Goh, C., Li, H.*, & Zhang, Q. (2015).
    Achieving balanced regional development in China: is domestic or international tourism more efficacious?
    Tourism Economics, 21(2), 369-386.
    [Link]

  • Zhang, Z., Li, H., & Law, R. (2015).
    Differences and similarities in perceptions of hotel experience: The role of national cultures.
    Journal of Travel & Tourism Marketing, 32(sup1), S2-S14.
    [Link]

  • Zhang, Z., Zhang, Z., & Li, H. (2015).
    Predictors of the authenticity of Internet health rumours.
    Health Information & Libraries Journal, 32(3), 195-205.
    Policy Coverage: WHO public health research agenda for influenza: promoting the development and application of new public health tools, Cited by World Health Organization on 01 Jan 2017; Top 30 most cited articles of this journal. [Link]

  • Zhang, Z., Li, X., & Li, H. (2015).
    A quantitative approach for assessing the critical nodal and linear elements of a railway infrastructure.
    International Journal of Critical Infrastructure Protection, 8, 3-15.
    [Link]

  • Goh, C., Li, H.*, & Li, M. (2014).
    A comparative analysis of domestic and international tourism spatial distribution: Trends and impacts.
    Journal of China Tourism Research, 10(4), 388-413.
    [Link]

  • Ma, T., Li, H., & Yu, X. (2015).
    A study on the mediating role of emotional labor between leadership climate and emotional commitment: A case of Dalian's catering service industry.
    Journal of Dongbei University of Finance and Economics, 2, 39-46. (Chinese)

  • Long, J., & Li, H. (2012).
    An empirical study on domestic tourism consumption modes of urban residents in China.
    Geographical Research, 31 (1), 155-168. CSSCI (Chinese)
    [Link]

  • Long, J, & Li, H.* (2012).
    Development strategy of island tourism in Liaoning: From the perspective of climate comfort.
    Resources Science, 34(5), 981-987. CSSCI (Chinese)

  • LI, H., Long, J., & Cheng, S. (2012).
    The impact of tourist involvement on post-tour behavioral intentions under museums’ situation: Mediating effect of tourist experience quality.
    Journal of Beijing International Studies University, 3, 54-64. (Chinese)
    [Link]

  • Long, J., & Li, H. (2012).
    A study on the barriers and destination preference of citizens-not-traveling-recently.
    Tourism Science, 26(3), 54-66. CSSCI (Chinese)
    [Link]

  • Ma, G., Long, J., & LI, H. (2012).
    An empirical study on tourism destination choice factors of different personality seniors.
    Geographical Research, 31(11), 2185-2196. CSSCI (Chinese)
    [Link]

  • LI, H. & Long, J. (2011).
    The functional mechanism of hotel frontline employee’s emotional dissonance, salary, promotion chances to job satisfaction and turnover intention.
    Journal of Beijing International Studies University, 11, 45-54. (Chinese)
    [Link]

Conference papers

  • Zhang, H., Li, H., Zach, F., & Xiang, Z. (2024).
    Examining how Generative AI influences short-term rental marketing effectiveness.
    IMPACT2024, Hong Kong SAR, China, Oct 12-13, 2024.

  • Ma, J. & Li, H. (2024).
    Revolutionizing Hotel CRM: Harnessing the power of Generative AI.
    IMPACT2024, Hong Kong SAR, China, Oct 12-13, 2024.

  • Zhao, Q., Li, H., & Jin, P. (2024).
    Uncovering spatiotemporal evolution of tourism competitiveness and its mechanism: Analysis integrating multi-source multimodal big data.
    IMPACT2024, Hong Kong SAR, China, Oct 12-13, 2024.

  • Sun, H., Xu, H., Sun, S., Li, H., & Wang, S. (2024).
    The Impact of Multisensory Experience with Hotel Images on Sales.
    The 5th International Conference on Culture-oriented Science & Technology, Beijing, China, Aug 25-28, 2024.

  • Zhang, Z.# & Li, H. (2024).
    The Isolation Impact of Virtual Reality on Experiences of Generation Z in Museum Context.
    2024 APacCHRIE Conference, Seoul, May 24-26.

  • Zhang, Z.#, Yang, Y., Xiang, T., Cao, C., Li, Y., & Li, H. (2024).
    Factors Influencing Macao and Hong Kong Residents’ Travel Decision-Makings: A Case Study of Nuclear Effluent Discharges in Japan.
    2024 APacCHRIE Conference, Seoul, May 24-26.

  • Qiu, X, Hao, F., & Li, H. (2024).
    Customer experience quality and complexity in smart hotels: Findings from a mixed method approach.
    2024 APacCHRIE Conference, Seoul, May 24-26.

  • Qiu, X., Hao, F., & Li, H. (2024).
    Sustainable tourism research in China: Review of its evolution and new trends.
    2024 Global ESG Conference, Jeju, Korea, May 27-29.

  • Lee, J., Tsang, N., Sung, M., Wang, M., Shi, C., & Li, H. (2024).
    Developing and validating a scale for environmental, social, and governance (ESG) issues of Convention and Exhibition (C&E) centers in Hong Kong.
    2024 Global ESG Conference, Jeju, Korea, May 27-29.

  • Su, S.#, Li, S., Tan, L., Yan, J., Gu, C., & Li, H. (2024).
    The Loneliness of Chinese Solo Female Tourists in Generation Z.
    The 20th Asia Pacific Forum for Graduate Students Research in Tourism, Phuket, Thailand, June 12-14.

  • Li, H., Zhou, A., Zheng, K., Li, J., Zhang, J., & Xu, J. (2023).
    Restaurant survival prediction using deep learning: Does the variance of customer-generated online reviews matter?
    IMPACT Conference 2023, Hong Kong, Dec 7–8.

  • Gao, H., Li, H., & Song, H. (2023).
    Time- and Feature-Variating Combination Forecasting of Tourism Demand: An Ensemble Learning-Based Meta-Learner Method.
    The 3rd Global Congress of Special Interest Tourism & Hospitality, Macau, Nov 10–12.

  • Xi, J., Li, H., & Cai, D. (2023).
    Utilitarian vs. hedonic value: Impact of hotel cover picture content on customers’ willingness to pay.
    The 3rd Global Congress of Special Interest Tourism & Hospitality, Macau, Nov 10–12.

  • Li, H., Xu, J., Zhang, J., & Zhang, W.# (2023).
    The role of consumer-generated photos in hotel demand forecasting: an artificial intelligence approach.
    Asia Pacific Tourism Association Annual Conference 2023, Chiang Mai, Thailand, July 5–7.

  • Gao, H., Li, H., & Song, H. (2023).
    Combination forecasts of tourism demand using search intensity indices data: An ensemble learning based meta learner.
    Asia Pacific Tourism Association Annual Conference 2023, Chiang Mai, Thailand, July 5–7.

  • Ji, H., Li, H., Zhang, L., Cai, D., & Gao, H. (2023).
    What drives consumers to post more visual contents in online reviews? Big data evidence from restaurant reviews.
    The 28th Annual Graduate Student Research Conference in Hospitality and Tourism, Orange, CA, USA, January 6–7, 2023.

  • Cai, D., Li, H., Zhang, L., & Xu, X. (2023).
    Exploring restaurant review manipulation: causes, behaviors, and responses from a tripartite perspective.
    The 28th Annual Graduate Student Research Conference in Hospitality and Tourism, Orange, CA, USA, January 6–7, 2023.

  • Li, H., Gao, H., & Song, H. (2022).
    Monitoring and forecasting tourism demand using online search traffic and social media data.
    The 5th Global Tourism & Hospitality Conference, Hong Kong SAR, China, June 12-14.

  • Cai, D.#, Ji, H.#, Wang, Q.#, Gao, H.#, & Li, H. (2022).
    Effects of customer-generated visual content.
    The 27th Annual Graduate Student Research Conference in Hospitality and Tourism, Huston, Texas, USA, January 7-8.
    Best Paper Award Nominee

  • Cai, D.#, Wang, Q.#, & Li, H. (2022).
    Does beauty always prevail? evidence from peer-to-peer sharing accommodation markets.
    The 27th Annual Graduate Student Research Conference in Hospitality and Tourism, Huston, Texas, USA, January 7-8.

  • Cai, D.#, Li, H., & Gao, H.# (2021).
    Multisensory Marketing on wine tourism: Case Studies of Rioja and Ribera del Duero in Spain.
    2021 APacCHRIE Conference, Singapore, June 2-4.

  • Zhang, X., Meng, F., & Li, H. (2021).
    How do I like the host’s photo? The effect of visual cue on guests’ perception of hosts and behavioral intention.
    The 26th Annual Graduate Student Research Conference in Hospitality and Tourism, Huston, Texas, USA, January 7-9.

  • Zhang, X., Meng, F., & Li, H. (2020).
    How local’s attitude contributes to tourist’s place attachment and well-being?
    The 25th Annual Graduate Student Research Conference in Hospitality and Tourism, Las Vegas, USA, January 3-5.

  • Li, H. & Meng, F. (2019).
    The impact of disconfirmation on consumers’ willingness to post online reviews.
    International conference on Tourism and Retail Management 2019, Tianjin, China, October 27-28.

  • Li, H. & Meng, F. (2019).
    When your experience deviates from others’: Exploring the impact of disconfirmation on consumers’ online review behavior.
    2019 APacCHRIE & EuroCHRIE Joint Conference, Hong Kong, May 22-25.

  • Li, H., Meng, F., & Jeong, M. (2019).
    An examination of social influence on online reviews – the case of Yelp.
    International Travel and Tourism Research Association (TTRA) 2019 Annual Conference. Melbourne, Australia, June 25-27, 2019.

  • Kubickova. M., Li, H., & Kirimhan, D. (2018).
    Managing hotel room demand during crises: The case of developing economies.
    EuroCHRIE 2018 Conference, Dublin, Ireland, November 7-9.
    One of the three nominees for the Institut Paul Boscuse Research Award

  • Meng, F., Li, H., Wang, C., & Zhang, Z. (2018).
    Making restaurant reviews useful and/or enjoyable? The impacts of temporal, explanatory, and sensory Cues.
    International conference on Tourism and Retail Management 2018, Macao, China, December 3-4.

  • Liu, H. & Li, H. (2018).
    How review emotional content influences consumer response toward online reviews: Roles of review length and reviewer expertise.
    16th APacCHRIE Conference, Guangzhou, China, May 31–June 2.

  • Li, H., Meng, F., Zhang, Z., & Zhang, Z. (2018).
    To follow others or be yourself? Effect of temporal distance in online reviews.
    The 23th Annual Graduate Student Research Conference in Hospitality and Tourism, Fort Worth, Texas, USA, January 3-5.

  • Li, H. & Meng, F. (2018).
    Exploring the impact of “disconfirmation” on customer willingness to post online reviews.
    The 23th Annual Graduate Student Research Conference in Hospitality and Tourism, Fort Worth, Texas, USA, January 3-5.

  • Li, H., Zhang, Z., Meng, F., & Li, S.N. (2017).
    Gender difference in advance online restaurant booking behavior: A big data approach.
    The 22th Annual Graduate Student Research Conference in Hospitality and Tourism, Huston, USA, January 5-7.

  • Li, H., Zhang, Z., Janakiraman, R., & Meng, F. (2016).
    How review sentiment and readability affect online peer evaluation votes? – An examination combining reviewer’s social identity and social network.
    International Travel and Tourism Research Association (TTRA) Annual Conference. Vail, Colorado, USA, Jun 14-16.
    Top 3 Finalist/nominee for the Best Paper Award

  • Li, H., Meng, F., Hudson, S., & Cárdenas D.A. (2016).
    Destination branding incongruity from stakeholder perspective: Theoretical framework and empirical evidence.
    International TTRA Annual Conference. Vail, Colorado, USA, Jun 14-16, 2016.

  • Li, S.N., Li, H., Song, H., Lundberg, C., & Shen, S. (2016).
    The economic impact of film tourism: The case of the Lord of the Rings and Hobbit.
    International TTRA Annual Conference. Vail, Colorado, USA, Jun 14-16.

  • Liu, H., Li, H., & Dipietro, R.B. (2016).
    Impact of perceived authenticity: A case study of an independent Italian restaurant.
    The 21th Annual Graduate Student Research Conference in Hospitality and Tourism, Philadephia, USA, January.

  • Li, H., Chen, J, & Li, G. (2015).
    Economic development and regional inequality in China: What role does tourism play?
    3rd World Research Summit for Tourism and Hospitality and 1rst USA-China Tourism Research Summit, Florida, USA, December 15-19.
    Best Paper Award

  • Meng, F., Zhang P., & Li, H. (2015).
    Modeling precursors of impulsive tourist shopping behavior: evidence from long-haul Chinese outbound tourists.
    3rd World Research Summit for Tourism and Hospitality and 1rst USA-China Tourism Research Summit, Florida, USA, December 15-19.

  • Zhou, B., Yang, B., & Li, H. (2015).
    The spatial spillover effect of tourist attractions.
    The 5th International Conference on Tourism and Hospitality between China–Spain. Tianjin, China, September 3-6.

  • Li, H., Chen, J, & Li, G. (2015).
    How does tourism development contribute to regional income inequality? A case of China.
    The 5th Conference of the International Association for Tourism Economics, Hong Kong, June 30-July 2.

  • Zou, T., Ren, Y., Li, H., Meng, F., & Zhang, P. (2015).
    Assessment index of international tourism hub and its application.
    The 5th Conference of the International Association for Tourism Economics, Hong Kong, June 30-July 2.

  • Li, H., Song, H., & Meng, F. (2015).
    Effect of home climate on tourism demand at city-level destinations.
    The 20th Annual Graduate Student Research Conference in Hospitality and Tourism, Florida, USA, January 8-11.